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News Item

Email Insider Summit

The panel will feature case studies and strategies that support a multichannel view of customer experiences

Lyris, Inc. today announced the company will moderate a panel of experts at Email Insider Summit titled, “Multichannel Marketing Stories.” The panel will feature case studies and strategies that support a multichannel view of customer experiences with an emphasis on email, social and mobile messaging, also known as Tri-Messaging. Experts will discuss ideas and trends that will help email marketers understand and improve community building and ROI. Conference delegates and those unable to attend can connect and join in on conversations with Lyris via Twitter, Facebook and LinkedIn and can find a vast repository of marketing commentary and best practices on LyrisHQ.com.

WHAT:

 

Email Insider Summit

 

PARTICIPANTS:

Moderator: Erick Mott, Communications Director, Lyris, Inc.

Karen McNaughton, Director of Marketing, In-Touch Survey Systems

Sylvia Sierra, Vice President of Corporate Audience Development, Access Intelligence

Karen Talavera, President, Synchronicity Marketing

 

WHEN:

The show takes place from May 3-6, 2009; the panel is at 9:00 am ET on Tuesday, May 5.
 

WHERE:

South Seas Island Resort
Captiva Island, FL

Email Insider Summit is a unique event where the biggest brands and brightest minds come together for three days on the state of email marketing. The Summit fosters insight and relationship building among marketers, agency executives and email service providers.

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